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Migration Services

Top 10 Compelling Reasons to Automate Your Migration to Datadog

Crest Data

November 10, 2025

Discover the top 10 reasons why automating your migration to Datadog is the smarter move. Learn how automation cuts costs,…

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Aditya Khetan

Director, WW Technical Support

Aditya Khetan is a Director of Technical Support with over 12 years of experience leading 24×7 global product support operations and customer success initiatives. He has built and scaled high‑performing teams, driving data‑informed improvements in NPS, CSAT, and operational efficiency while managing complex escalations. A Splunk Core Certified Consultant and Architect, Aditya has delivered enterprise solutions for global clients and partners closely with senior leadership to align support strategy with business goals.

Rajeev Goyal

Director, Business Development

Brings extensive sales, business development, and consulting expertise to Crest Data, where he drives strategic growth and builds high‑value enterprise relationships across ServiceNow and IT solutions. With a strong background in strategic alliances and solution‑led sales, he focuses on expanding market presence and partnership ecosystems. Rajeev has a proven track record of engaging C‑suite stakeholders, shaping go‑to‑market strategies, and accelerating revenue in competitive technology markets. His leadership blends commercial acumen with deep industry insight.

Mike Saurbaugh

Director, Security Ecosystem and Solutions, US South East

Bringing over 20 years of experience in information technology and cybersecurity. He has held senior leadership roles across strategic alliances, technical operations, and information security, including positions at VMRay, Cofense, and financial services firms. A long-time faculty member at IANS Research and owner of First Security Alliance, LLC, he has advised hundreds of clients, authored professional publications, and spoken at numerous security conferences. He holds CISSP, CISM, CRISC certifications and an MS in Information Assurance from Walsh College.

Jeet Thakkar

Director, WW Technical Sales

Jeet has over a decade of experience across Security Engineering, Implementations, and Operations. As Director of Business Development at Crest Data Systems, he leads the Tech Sales organization, driving growth, solution positioning, and strategic customer engagement. Previously, Jeet led Managed Services teams and delivered more than 100 Professional Services engagements, specializing in deploying, optimizing, and migrating enterprise security platforms such as SIEM, XDR, and UEBA. His blend of technical expertise and consultative sales leadership enables strong customer relationships and measurable business outcomes.

Damion Desai

Senior Director, US West Sales

Damion Desai leads West Coast North American sales for Crest Data, based out of San Jose. With over 25 years of experience in enterprise technology sales spanning semiconductors, optics, manufacturing and software services Damion partners closely with our engineering teams to deliver AI-driven cybersecurity solutions to some of the largest technology companies in Silicon Valley. He is a past winner of the Intel Achievement Award and holds a Computer Science degree from The University of Southern California.

Neha Mashruwala

Director, Marketing

Neha Mashruwala is a highly organized and results-oriented marketing strategist with nearly two decades of experience in driving business growth through strategic marketing initiatives.

Known for aligning marketing strategy with business objectives, Neha brings deep expertise across brand strategy, demand gen and lead gen, product marketing, thought leadership, and end-to-end digital marketing. With a strong understanding of enterprise technology, AI-led marketing, creative storytelling, and data-driven execution, she accelerates go-to-market success with a customer-first mindset.

Mili Khamar

Company Secretary and Compliance Officer

A Fellow Member of the Institute of Company Secretaries of India (ICSI), she brings over 10 years of experience in corporate governance, secretarial practice, corporate restructuring and transaction advisory, fund raising including IPOs, and capital market transactions. With strong legal acumen, she advises the Board of Directors, ensures compliance with applicable legal and regulatory frameworks, and oversees governance systems across the organization, thereby supporting Crest Data’s commitment to transparency, accountability, and responsible business conduct.

Gaytri Khandelwal

Chief Revenue Officer

Gaytri brings over 25 years of experience driving revenue growth and customer success across global enterprises. She has led large-scale GTM initiatives, including managing over $100 mn Hi-Tech portfolio as Vice President of Sales at Genpact, and held senior sales leadership roles across leading enterprise technology organizations such as Cisco and Salesforce. An IIT Delhi engineering gold medalist, Gaytri blends technical depth with strategic sales leadership to build trusted C-suite relationships and drive sustained, long-term growth.

Rishi Divate

Director, Business Development, US West

Rishi leads strategic partnerships with observability vendors, including AWS, Datadog, and Dynatrace. He brings over 20 years of experience building products, partnerships, and driving customer success across the observability, security, and application infrastructure domains. Most recently, Rishi led product management and customer success teams at PromptQL and Sumo Logic, supporting thousands of customers from Fortune 500 enterprises to emerging startups. He lives in Sacramento, CA with his family and enjoys the outdoors.

Colwin Fernandes

VP, Engineering

Bringing over 15 years of experience in cloud and DevOps engineering, he leads technology strategy and execution across product development and deployment at Crest Data. He has expertise in Kubernetes, containers, and multi-cloud architectures, building platforms for performance and scale. Prior to Crest Data, he co-founded and served as CTO of a cloud-native technology company recognized as a Great Place to Work. Colwin holds a Bachelor’s in Computer Science and multiple Kubernetes and AWS certifications.

Vance Cochrane

Director, Business Development

As the leader of Business Development and Security Ecosystem at Crest Data, Vance leverages over 25 years of experience in security technology. He previously served as a product manager at Armis, driving technical alliances and integrations, and at Nozomi Networks, where he managed protocols and hardware. Vance holds CISSP and CCSP certifications and a Bachelor’s in Physics and a Master’s in Computer Science from Rochester Institute of Technology. He holds a patent in photoprint digitizing scanner technology. Combining his deep technical expertise with strategic leadership he is deeply involved with customers and ISVs to build innovative Cybersecurity solutions.

Kushal Shah

Director, IT

With over a decade of experience in IT leadership, he oversees enterprise IT infrastructure, cloud operations, and cybersecurity at Crest Data. He leads a cross-functional IT organization, driving secure, scalable, and resilient systems while enabling key security certifications including ISO 27001, SOC 2, GDPR, and BIA. With deep expertise across AWS, Azure, GCP, and AI-driven security tools, he focuses on strengthening endpoint security, managing inhouse data centers, optimizing cloud costs, and ensuring reliable, well-governed IT operations across the organization.

Devanshi Raichura

Director, HR

An HR leader deeply committed to people and culture, Devanshi brings over a decade of experience across diverse industries. As Director, HR at Crest Data, she drives culture-first people practices and builds high-impact HR teams aligned with business outcomes across India and the US teams. Known for her sharp insight, empathy, and storytelling-driven influence, she blends strategy with human connection. Outside of work, she cherishes time with her little one, enjoys playing cricket, and loves reading to him.

Nirav Thakkar

Chief Financial Officer

With more than 25 years of leadership experience in finance, he oversees financial strategy and operations across domestic and international business units. He leads enterprise-wide financial governance, compliance, and growth planning. With deep expertise across finance, taxation, legal operations, procurement, and revenue assurance, he has helped build and scale businesses, including a technology startup in video analytics. Nirav holds an M.Com, CA, a Diploma in Foreign Exchange Risk Management, and is a D&B Certified IFRS Professional.

Neha Shah

Co-founder and Chief Techology Officer

With over 25 years of global experience across technology leadership, large-scale product engineering, and operational excellence. She defines and drives Crest Data’s engineering vision and execution across data and AI foundation for security, observability, automation, and cloud domains. Prior to Crest Data, Neha held senior engineering leadership roles at Cisco and other organizations. She has received several engineering awards including Cisco’s Pioneer award and holds a patent in networking security.

Neha holds a bachelor’s engineering degree in Computer Engineering from Gujarat University and a Master’s degree in Computer Networking from North Carolina State University.

Malhar Shah

Co-founder and Chief Executive Officer

Malhar defines the vision and drives a customer-first, agile, and empowering culture rooted in equality and continuous learning. With over 25 years of enterprise technology leadership, Malhar drives strategic growth in data and AI, security, DevOps, and cloud spaces while fostering innovation and team excellence at Crest Data. His strategic leadership positions Crest Data as an AI-first product engineering and technology solutions provider that accelerates clients’ success in a rapidly evolving technology landscape.

Prior to founding Crest, Malhar held leadership roles in product management at Cisco’s Insieme Business Unit (acquired by Cisco in 2013) and Nuova Business Unit (acquired by Cisco in 2008) where he led the growth of Cisco’s Data Center Switching business from inception to an annualized revenue of over $1.5 bn.

Malhar holds a bachelor’s engineering degree in Civil Engineering from Gujarat University and a Master’s degree in Computer Networking from North Carolina State University.

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Security

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ServiceNow

Datadog

Google SecOps

AWS CloudWatch

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IBM QRadar

Elastic

Splunk

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Fortinet FortiGate

Netskope

Splunk to Dynatrace

Splunk to Datadog

New Relic to Datadog

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How SOC Keeps Businesses Secure

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